Hear me out:
A) It’s a transportation company that needs a new CEO. Elon is a transportation entrepreneur who is CEO’ing a few companies already. What’s one more?. He’s the best in the world at it. Many of us love the service Uber provides and the industry it created. Who better to shepherd that company into the future than the man shepherding humanity in general to a sustainable future?
B) We can trust Elon (he’s the only one we can trust imo). He’s much more palatable than Travis Kalanick anyway. Imagine the influx of new talent at Uber with Elon Musk at the helm.
C) Uber is a massive threat/opportunity for Tesla’s business. In the future, no one will own cars. We’ll just use a network of privately owned automated vehicles at an extremely low cost. By controlling Uber, Elon can keep the massive competitor from becoming a strategic threat to Tesla by turning the company into a strategic partner and long term customer.
Keep your friends close and your enemies closer.